Taylor Swift Ends Eras Tour With Record $2B In Ticket Sales, Hands Out $200M Bonuses To Crew

Pop star Taylor Swift closed out her Eras Tour this past weekend, setting a record for highest ticket sales ever, closing with just north of $2 billion in sales that were double the gross ticket sales of any other concert tour in history, per The New York Times.

Previously, the highest-earning tour was Coldplay’s Music of the Spheres World Tour, which started in 2022 and is ongoing. That has earned just over $1 billion so far. In third place is Elton John’s Farewell Yellow Brick Road Tour (2018-2023), which earned $939 million.

Swift’s first stop on the Eras Tour was in Glendale, Arizona, in March 2023. She closed out the tour in Vancouver, Canada, at the BC Place Stadium on Sunday, telling fans, “We have toured the entire world. We have had so many adventures. It has been the most exciting, powerful, electrifying, intense, most challenging thing I’ve ever done in my entire life.”

Right before playing her last song, “Karma,” and leaving the stage, the 14-time Grammy Award winner said to the crowd, “I want to thank every single one of you for being a part of the most thrilling chapter of my entire life to date — my beloved Eras Tour.”

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According to a report from People, Swift gave out $197 million worth of bonuses to her tour crew, which included truck drivers, caterers, instrument techs, the merch team, lighting and sound, production staff and assistants, carpenters, dancers, a band, security, choreographers, pyrotechnics, riggers, hair, makeup, wardrobe, physical therapists, and the video team.

The singer, who now has a personal net worth of more than $1 billion, didn’t just earn money from the tour and merchandising. Swift was also the top streamed artist of 2024 on Spotify, Apple Music, and Amazon Music, the outlet noted. Her newest album, The Tortured Poets Department, was also the most streamed album of the last year.

She also released a self-published book called The Eras Tour Book over Thanksgiving weekend. The book included photos and text about the tour and reportedly sold 814,000 copies in two days. 

Fans headed to TikTok to point out multiple typos and photo layout errors in the book, which they nicknamed “The Errors Tour Book.” Those complaints were not enough to stop the tidal wave of sales ahead of the holidays.