Was the 'Bud Light Boycott' effective? — Is the company STILL WOKE?
Bud Light essentially lost its fan base in 2023 when it partnered with transgender activist Dylan Mulvaney — and it’s now attempting to correct course. The company recently released a football-themed ad starring Shane Gillis that appears to be an attempt to shake off its disastrous LGBTQ-themed partnership, but Jill Savage and Matthew Peterson of “Blaze News Tonight” aren’t convinced the change is an honest one. “The company apparently took notes,” Savage comments. “You went from a transvestite to a canceled, red state-coded comedian who’s made a ferocious comeback and is incredibly popular,” Peterson says. “It’s very obvious; it’s transparent, in a way, what they’re doing.” “I’m very suspicious of all of this,” he says. “What these companies have done for decades is subvert their brands and therefore America’s image.” “That’s nice you have Shane Gillis on,” he adds, “we like that. And you’ve rejected some craziness and are showing that to us, but have you really changed as a company? What else are you hiding from me? I don’t know, I want to know, and I need to know as a consumer before I start making those choices with my dollars so that I’m not held hostage by woke capital.” This is important because these companies fund the ideology that most Americans inherently disagree with. “Something we need to do more of is shame these people with the power of media,” Peterson tells Savage. “You all out there can do that too. We’re going to do that together. We just shame these people and say, ‘What are you doing? Why are you doing this?’ and a lot of them will fold like a cheap suit.”Want more from 'Blaze News Tonight'?To enjoy more provocative opinions, expert analysis, and breaking stories you won’t see anywhere else, subscribe to BlazeTV — the largest multi-platform network of voices who love America, defend the Constitution, and live the American dream.
Bud Light essentially lost its fan base in 2023 when it partnered with transgender activist Dylan Mulvaney — and it’s now attempting to correct course.
The company recently released a football-themed ad starring Shane Gillis that appears to be an attempt to shake off its disastrous LGBTQ-themed partnership, but Jill Savage and Matthew Peterson of “Blaze News Tonight” aren’t convinced the change is an honest one.
“The company apparently took notes,” Savage comments.
“You went from a transvestite to a canceled, red state-coded comedian who’s made a ferocious comeback and is incredibly popular,” Peterson says. “It’s very obvious; it’s transparent, in a way, what they’re doing.”
“I’m very suspicious of all of this,” he says. “What these companies have done for decades is subvert their brands and therefore America’s image.”
“That’s nice you have Shane Gillis on,” he adds, “we like that. And you’ve rejected some craziness and are showing that to us, but have you really changed as a company? What else are you hiding from me? I don’t know, I want to know, and I need to know as a consumer before I start making those choices with my dollars so that I’m not held hostage by woke capital.”
This is important because these companies fund the ideology that most Americans inherently disagree with.
“Something we need to do more of is shame these people with the power of media,” Peterson tells Savage. “You all out there can do that too. We’re going to do that together. We just shame these people and say, ‘What are you doing? Why are you doing this?’ and a lot of them will fold like a cheap suit.”
Want more from 'Blaze News Tonight'?
To enjoy more provocative opinions, expert analysis, and breaking stories you won’t see anywhere else, subscribe to BlazeTV — the largest multi-platform network of voices who love America, defend the Constitution, and live the American dream.
Originally Published at Daily Wire, World Net Daily, or The Blaze
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