China’s First AI-Generated Film To Hit Theaters Flops At The Box Office
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China gave an AI-generated film its largest theatrical rollout yet, and the movie brought in just $198,000.
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The sci-fi thriller “Sanxingdui: Future Past” was released last week on 10,000 screenings across the country, per The Hollywood Reporter. It was not the first AI-generated film created and distributed, but it received the widest release yet, according to the outlet. The movie was reportedly made on a budget of around $1.5 million.
Jiang Defu, CEO of the film’s production company, Bona Film Group, described the release as an important turning point for the industry.
“We are the first to try it, the first to get a theatrical release permit and the first to be tested by the audience. I think that is not easy at all,” he told the Chinese film outlet Yuli.
In the United States, the first AI-generated feature film scheduled for limited release is called “Gods Don’t Give Gifts.” The sci-fi project was created by YouTuber Gossip Goblin, per THR.
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Despite pushback, AI has been creeping its way into the entertainment industry at breakneck speed. An AI-generated version of actor Val Kilmer appeared in “As Deep as the Grave,” an indie film he was working on before his death last year, with the support of his family.
Earlier this year, legendary filmmaker Martin Scorsese got trashed for his decision to team up with and promote Black Forest Labs, an AI company focused on building visual intelligence. A promotional video showed Scorsese using an AI model to help storyboard a scene for “GoodFellas.”
“If you have a tool like this, you could figure it out much, much quicker and you could save production time, and also less wear and tear on the crew,” Scorsese said in the video.
“Cinema is a young medium, only around 125 years old, so we have to be open to how it can evolve,” Scorsese said in a statement posted on Black Forest Labs’ website. “I utilized 3D with ‘Hugo’ and de-aging technology for ‘The Irishman.’ Now, with this tool, I can share what I’m visualizing more clearly and efficiently to my creative team — the production designer, art designer, and cinematographer — for them to build on to enrich cinematic intelligence.”
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I am just an average American. My teen years were in the late 70s and I participated in all that that decade offered. Started working young, too young. Then I joined the Army before I graduated High School. I spent 25 years in, mostly in Infantry units. Since then I've worked in information technology positions all at small family owned companies. At this rate I'll never be a tech millionaire. When I was young I rode horses as much as I could. I do believe I should have been a cowboy. I'm getting in the saddle again by taking riding lessons and see where it goes.
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