Gamers React After Popular Shooter Game’s ‘Pride’ Update

Halo Studios, the developer of the beloved classic shooter game, celebrated “Pride Month” with an update to Halo on June 1. 

“Wear your #Pride all month long with the Unity armor coating, visor and emblem, available in the Halo Infinite Exchange,” Halo Studios wrote on social media, showing how gamers can change their armor skin and player icon to be adorned with rainbow colors.

Halo blocked comments on the post, silencing the reactions of their fanbase. However, quote retweets are allowed on X, and gamers didn’t hold back in roasting the company.

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Many users called out the company for being too weak to keep replies open.

Some argued that Halo’s protagonist Master Chief would disapprove of gay “Pride” and complained about woke activists seemingly infiltrating the beloved franchise to turn it into a propaganda machine.

“Dear Halo, It’s time to just start firing people who push for this to happen yearly, and then fire the artists because these suck,” one person wrote.

Wear your #Pride all month long with the Unity armor coating, visor and emblem, available in the Halo Infinite Exchange. pic.twitter.com/Qu0z79tUMD

— Halo (@Halo) June 1, 2026

Some users dubbed the game “Gaylo,” using AI to reimagine the game with safe diversity, equity, and inclusion objectives, such as safe spaces and pronoun affirmation. Other social media users posted a GIF of the scene from “The Godfather,” where Vito Corleone laments, “Look how they massacred my boy.” 

Former Blizzard Entertainment executive Mark Kern, known by his hundreds of thousands of social media followers as “Grummz,” has been a vocal advocate against DEI in video games. 

In a recent post on X, Kern pointed out that many major gaming companies have decided to avoid celebrating Pride Month, calling 2026 a “massive June month win for gamers.”

“A year ago [these gaming companies] would have been all skittles,” he wrote. 

Kern reminded gamers that even though Halo might still be woke, many other gaming companies are not anymore.